Yes attracting short term business can be done beautifully. Proof by Louboutin.

Well sometimes you just want to say bravo! This is about creating desire, lust, and a real brand universe. And the proof you can build short term business in a respectful, beautiful and fun way. Because I'll bet they'll sell out of Louboutin in there!

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I have 2 sklittles liars to give away. Interested?

And the saga continues. Wild as ever.
Just love the 'Wanna give mama a hug' line. Enjoy!

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Insight gone wild. Does the new Axe campaign prove that women rule?

Well, the Axe campaign takes a new turn. Away from 'get into a thousand pants in a second'. And into a good dose of insights into couples.Or a good dose of insights of what a modern man's life really has become…

And the result is this incredibly well written campaign. Listen to every word, it's been a long time since you've heard anything like it. And wait for every punchline. Just great.

But in fact reflecting on this… isn't it just a demonstration that afterall it's the women who rule today…

Enjoy while you can:

Brainy girl:

High maintenance girl:

Sporty girl:

Flirty girl:

Party girl:

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Invisible is now possible. When ideas make dreams a reality.

This is an impressive and simple idea. The kind you would like to have done yourself. When technology and ideas collide for the better. Discover it in this video:

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The impressive Odyssée de Cartier (video)

Well, here is a beautiful and impressive film for Cartier. For those of you who know the brand it is filled with references to it's history, products and symbols.
A hard act to deliver: brand focussed but enchanting.

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