What is the police doing on Twitter? Outsmarting marketers... Great campaign video

If you thought the police had nothing interesting to say on Twitter think again. And if the ultimate sign of the digital world is transparency, Manchester Police has just found a fabulous way to use it. Why? To let us see what they do. To fight the prejugés that they sit and do nothing (appart from annoy us citizen of course). How? Simply by tweeting every single call they get. Some are ridiculous, some ludacrous, some incredible. Great insights into what they do, to saving lives to getting someone out of the toilets (just by knocking...)

Thanks to Claude for sharing this link, for the best insight into the police, and a great twitter campaign, see below:

Posted via email from #think: Freddie's posterous