My top ever new media campaigns. What's yours?

Here is my top ever new media campaign. All proved effective, but more importantly they changed the rules, got people to love the brands that are effective. I need anither 3 to get to a top 10, what would you like to see featured here?

<script type="text/javascript" src="http://preprod.rankmill.com/new/fr/widget/widget_js?tid=20088&user=564216431&account=2" ></script>

Or the link to the site:
http://preprod.rankmill.com/new/fr/top/564216431_2_20088_TOP_new-media-campaigns.html

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