We'll start this week's selection by an article which is a must read. By Coca Cola's chief marketing officer. See how they aim for expressions rather than impressions. Inspiring. Here:
http://zite.to/hegYca-Of course this week no one could avoid the events in pakistan. A little review of the Funniest And Most Interesting Tweets About Osama Bin Laden's Death http://read.bi/iY09as
-"The F-Factor" Friends, Fans and Followers who influence consumers : http://trendwatching.com/briefing/
-One interesting Campaign:
Give your Unused Twitter Characters to support Fairtrade with Ben&Jerrys http://t.co/ZP
- storytelling in action: "Dear Sophie" http://post.ly/1zGyc
- Turning street signs into QR codes: Interesting concept for Fiat http://bit.ly/l5LuQi
Thanks as usual to @roxibrown and @Anneso_R for helping put this selection together.
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